The title of this post is from a tweet posted two days ago, after the photos above appeared on tumblr, along with the comment "This is just too funny. Good job Rizal Lib." The original post has been shared 285 times on tumblr as of this writing, and who-knows-how-many times on Twitter and Facebook (where Tin Lao, a friend, tagged me, and that's how I found out about the posters).
Awesome? Funny? What's going on? This is a library they're talking about, right? Well, it's not just any library. It's the Rizal Library, which apparently has figured out how to communicate with students in the language they use. And so, even though the messages on the posters are essentially the eat-your-vegetables kind, the manner in which these are conveyed has caught the attention—and aroused the interest—of the audience for which they were intended... something that not many library signs I've seen have ever done.
If you'd like to see the posters above—plus two more—up close, click on the images below.
The posters were conceptualized by Karryl Sagun, assistant to the director and a former student of mine (and now I feel so... old!). The images used were taken from Know Your Meme. The posters are reproduced here with the permission of Lourdes David, director of the Rizal Library.
I have written about this library before (see "Ateneo's Rizal Library"). In 2005, I dubbed it "probably the best-marketed Filipino library today." Now, I should probably just drop the "probably" =)
